The Dallas Cowboys hold several sporting honors, including being the only NFL team to record 20 straight winning seasons.
The Cowboys have a robust sales department that had already been using a CRM since 2007 to track and log sales, but they were lacking a reporting tool.
After seeing the way the Hurrah! system’s Big Event alerts worked when sales were recorded, the CRM management team got excited—and knew that if it attracted their attention, it would do the same for their sales reps!
See how Hurrah! helped Dallas Cowboys Motivate Reps and Increase Sales!