4 out of 5 Current Gamified Applications Will Fail To Meet Business Objectives By 2014, Due To Poor Design

That’s what Gartner analysts expressed in the context of the webinar “Gamification Trends and Strategies to Help Prepare for the Future” held on November 28. In an effort to evaluate the importance of the current gamification trend, Brian Burke, research vice president at Gartner, indicated that “Poor game design is one of the key failings […]

Nucleus Research: 80% of the potential ROI from CRM is yet to be achieved.

You know this CRM / Gamification connection we keep telling you about? The one that’s in the core of our business and justifies our very existence? 😉 We are still seeing it everywhere, and we are sure you are too! We’ve already told you about that Gartner prediction of how gamification is expected to transform operations […]

10 deadly sins in CRM User Adoption

Hello Everybody! Today we have a very interesting blog post published by the MVP behind CRMGamified® Pablo Peralta in which he explains the importance of User Adoption for CRM. The original piece is in Spanish, but we’d like to share an outline of the key concepts with you. Pablo’s article is entitled 10 deadly sins […]

Gamification will be the primary mechanism to transform business operations by 2015 for 40% of Global 1000 companies

This remarkable piece of information was part of the latest Gartner predictions for IT organizations and IT users for 2013 and beyond. The document was presented by expert analysts during the Gartner Symposium/ITxpo held on October 25. “Seventy percent of business transformation efforts fail due to lack of engagement. Gamification addresses engagement, transparency of work, […]

Big announcement today! Microsoft Dynamics CRM December 2012 Service Update is here!

Microsoft Dynamics CRM’s director of Product Marketing, David Pennington just announced the December 2012 Service Update which “will add new user experiences that simply and visually guide users through their business processes.” These are some of the features commented on Pennington’s post (December 2012 Service Update is Here for Microsoft Dynamics CRM!): More supported browsers for […]

Is Customer Relationship Management your area? We’ve got some news for you!

You have no idea how long we’ve been waiting for this moment. For the past few months we’ve been very busy working on a new exciting project and now it’s finally time to let the cat out of the bag and tell you everything about it! Well, first of all… you’ve probably noticed the new […]