Besides the positive effect on MS Dynamics CRM user adoption, another very important feature of the tool is the possibility of extracting valuable information on how users are behaving. With this tool managers are now able to get a clear picture of how their employees are using the CRM, enabling them to fine-tune the rules and contests, to shape their behavior into one that favors the goals of the organization.

As every activity is tracked in Dynamics CRM entities, managers also will be able to export to Excel, build Reports, Charts or even their own Dashboards upon the CRMGamified® usage data.