Can Gamification Increase ROI of Sales CRM?

Poor user adoption of sales CRMs is often a major barrier to ROI. Gamification can help change that. Customer relationship management (CRM) is a technology for managing your company's relationships and interactions with customers and potential…

10 deadly sins in CRM User Adoption

  Everyday companies try to find the best way of engaging employees to achieve better results in user adoption. Most companies are not aware of certain mistakes that can compromise the expected results. Pablo Peralta wraps up 10 ponderous…

POOR ADOPTION & ENGAGEMENT WILL COST YOU

This is what’s been on my mind lately, as I speak with existing and potential clients about the issues they face getting employees to work in CRM.   1. Importance of an Adoption Plan Along with an Implementation Plan, an Adoption…

3 Tips to Become a Rainmaker in Sales & CRM

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What are the best days and times to close sales? Why shouldn’t you drink coffee in a sales meeting? When having lunch with customers, why should you take the best seat at the table? Why should you never ‘be in a meeting’ when a customer…

What do Sales Managers hope to find when implementing a CRM platform?

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Implementing a CRM system in an organization has two clear purposes: One: increased actionable data, and Two: insight into successful business processes. With CRM, managers are able to measure and evaluate actions that take place in the sales…

CRM systems: The data entry nightmare

When it comes to adopting CRM systems, organizations face one big challenge or what we like to call the data entry nightmare. The main purpose of installing a CRM system is to have all the critical information that comes from the customer…