Posts

Using Gamification to Improve CRM Engagement

Encouraging employees to adopt a new technology within any organization can be challenging. Significant time and money are invested in a Customer Relationship Management (CRM) system to be set up specifically to meet a company’s requirements.…

POOR ADOPTION & ENGAGEMENT WILL COST YOU

This is what’s been on my mind lately, as I speak with existing and potential clients about the issues they face getting employees to work in CRM.   1. Importance of an Adoption Plan Along with an Implementation Plan, an Adoption…

What do Sales Managers hope to find when implementing a CRM platform?

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Implementing a CRM system in an organization has two clear purposes: One: increased actionable data, and Two: insight into successful business processes. With CRM, managers are able to measure and evaluate actions that take place in the sales…

10 Deadly Sins in CRM User Adoption

Hi Everybody! Today we have a very interesting blog post published by the MVP behind CRMGamified, Pablo Peralta, in which he explains the importance of User Adoption for CRM. The original piece is in Spanish, but we’d like to share an outline…